Support Centre

Click below to get the latest help and guidance for your cat.

 How to Switch Your Pet to a Raw Diet
 How to Switch Your Pet to a Raw Diet

How to Switch Your Pet to a Raw Diet

30th Aug 2023

How to Switch Your Pet to a Raw Diet This couldn’t have been made any easier with our pouches. All our flavours are balanced and complete cat food which mean that your cat can have a different meat t …

Read Article

​What is the Source of Purrform Meat?
​What is the Source of Purrform Meat?

​What is the Source of Purrform Meat?

30th Aug 2023

Purrform chicken meat is human grade, comes from the UK and is free range.Purrform rabbit meat is human grade and comes from Europe but we are very selective in choosing countries that rear the rabb …

Read Article

Is It Safe to Feed Bones to my Cat?
Is It Safe to Feed Bones to my Cat?

Is It Safe to Feed Bones to my Cat?

30th Aug 2023

In the wild cat would hunt and eat its prey whole including raw bone. Raw bone are highly digestible and are full of natural nutrients and minerals such as phosphorus and calcium which are vital for a …

Read Article

 Health Benefits
 Health Benefits

Health Benefits

29th Aug 2023

We use high quality meat and offal in all our natural cat products. All our meat, bone and offal are ground, frozen and vac packed to ensure the freshness quality that your cat would only eat in the …

Read Article

Keeping your Cat's Skin & Coat Healthy
Keeping your Cat's Skin & Coat Healthy

Keeping your Cat's Skin & Coat Healthy

29th Aug 2023

As a cat owner we all love the sensation of running our hands through our cats’ soft fur!INTRODUCTIONDespite the splendour of a cat’s beautiful coat, there lies beneath the surface some startling fa …

Read Article

​Why is PurrForm Better?

29th Aug 2023

A cat’s natural diet is meat based and contains little carbohydrate. So cats are metabolically adapted to use protein and fat for their energy sources. Raw meat and bone contains all the natural ingre …

Read Article